Submariner
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Rolex Submariner 124060 Mens Watch. 41mm stainless steel case with ceramic fluted bezel with black bezel insert. Black dial with luminous Mercedes hands and index hour marker. Minute maker on the outer dial. Stainless steel oyster bracelet with stainless steel fold over clasp with safety. Will fit up to 7-inch wrist. Sapphire crystal. Stainless steel case back. Automatic self winding movement with up to 70 hours power reserve. This watch comes with Box & Papers.
Why r/BuyItForLife recommends it
5 mentions from real owners
- #1Dec 23, 2025
What was the best purchase you made this year?
Of course not trying to talk you in to anything…all very valid, but a few quick thoughts: 1) the modern Rolex power reserves are now ~3 days so you can let them sit for a couple days, 2) some other watches are 7 days!, 3) I used to feel that way about the setting the date but 3a) you could get a no-date Sub or similar no-date and 3b) I take the 15 seconds to wind the watch I’m not wearing that day and think about slowing down and being present…vs rushing out the door in the morning.
View on Redditopen_in_new - #2Sep 4, 2025
If you had to choose one item to truly buy it for life what would it be and why?
My Rolex submariner.
View on Redditopen_in_new - #3Jul 2, 2025
Name your top 5 BIFL items
1. Rolex Submariner 2. Leatherman Charge titanium 3. One complete outfit of Crye Precision clothing with an amish belt 4. Genuine HK MP5K with all the extra bits 5. My best boot/sock combo. Darn tough on socks but I do have some bug out Austrian wool that were like $120/pair.
View on Redditopen_in_new - #4Mar 6, 2025
Durable Watch for hands on work
I'm sure I'll get downvotes for this opinion because it's a "luxury brand" but: Rolex. I used to work at a shop that sold them (we were the #1 dealer in the State) and took them in for service. We had a customer that wore a Submariner as his "tool watch" that got banged around a lot. He would bring it in every year or so to have the sapphire replaced because he welded with it on, and the weld spatter would make pits in the sapphire. The rest of the watch worked fine, he would just start to not be able to read the dial through the putting. I figured if the watch can survive that, it's about as good as anyone could need. The movements Rolex uses are quite robust, and the materials the case/band are made of are great quality. Personally I wouldn't treat a $10,000 watch like that, but per your request, it is a durable watch and totally would be fine for hands-on work.
View on Redditopen_in_new - #5Jan 6, 2025
What is your favorite category of BIFL products?
Going to be highly subjective as everyone has their own preferences in what they want out of a watch, so do your own research, but out of my collection Under $100 - BIFL choices would be Casio, G-Shock, Timex. You aren't going to find a good repairable automatic movement for this price new, maybe used. I love my swatches, really cute designs, but not built to be repairable. Under $1k - Pretty wide price range, at the low end you can get a good g-shock, citizen eco-drive, for automatics look at hamilton, tissot, seiko. A seiko 5 is the gold standard for inexpensive, durable, entry level, automatic watch. if you had to buy one watch today to start your watch journey, that and a 20$ casio would be my recommendation. Under $10k its almost entirely preference. You can get a good Rolex Submariner or Datejust for around that price, I'm personally partial to grand seiko, you can find a SBGW231 for 3-4k. Lots of options from pretty much everyone there, omega has the 57 chromosomes, brietling/iwc both make great stuff, cartier santos, glashütte but if you're looking for a one-and-done purchase as a somewhat non-enthusiast, just find a rolex you really like, make sure the movement is in good maintenance, and enjoy. There is a reason they are as esteemed as they are.
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